Product house
Lorde: AI First GTM
Product surface for growth systems in marketing and sales. Diagnosis in, architecture out. Built for founders who need throughput without a headcount spiral.
Open LordeFounder · Construtor
Lorde builds GTM. Jupiter builds company ops. Same founder, different jobs.
Selected work
Two product houses. Hands-on practice under this name. Public numbers stay off until a case is cleared for the open web.
Product house
Product surface for growth systems in marketing and sales. Diagnosis in, architecture out. Built for founders who need throughput without a headcount spiral.
Open LordeOps house
External house that turns companies into AI First operations. Full company OS territory lives there, not on this personal surface.
Visit JupiterPractice
Hands-on design of GTM loops, agentic workflows, and founder operating systems. Selected client work by invitation until public cases ship.
Message on WhatsAppSelected work by invitation. No fabricated metrics on this site.
How I think
Most teams bolt AI onto broken processes and call it transformation. I start from the growth motion: who sells, who buys, what repeats, what should never need a human twice. Then I design the machine around that truth.
If the loop is unclear, agents amplify noise. Clarity first. Automation second.
Throughput should rise faster than payroll. That is the only AI First that matters for a founder.
Playbooks, data truth, and operators that get sharper every cycle. Not one-off campaigns.
Two houses
This personal site is the front door. The work lives in two product houses with clean boundaries.
Ops house
Turns companies into AI First operations. Broader company OS, multi-surface ops, and execution infrastructure.
Open jupitertech.com.brGTM product
AI First GTM systems for marketing and sales. Diagnosis, architecture, and optional ongoing operator. Weeks, not quarters.
Enter LordeWriting
Short, sharp notes on AI First GTM, ops, and founder OS.
AI First GTM
Why most growth stacks still scale headcount first, and how to design a motion that compounds.
AI First ops
The failure mode is clear: automate ambiguity. The fix is truth, playbook, then operator.
Founder OS
A practical frame for turning founder judgment into loops that run without constant re-litigation.
Contact
No agency plural. No form maze. Founder to founder. Tell me where you are (revenue band, GTM stage, what is broken) and we decide if a diagnosis makes sense.
Message on WhatsApp
Prefer email? Use the same thread once we start on WhatsApp.